Rob Richmond is an experienced M&A strategist and dealmaker specializing in helping business owners scale and exit through both organic and inorganic growth. As the founder of Synergy Groups, he takes a unique approach by working alongside business owners before acquisition—either as a board advisor in a Work-In, Buy-Out (WIBO) model or through a structured buyout.
One of the key questions Rob often gets asked is:
"Why add value before acquiring?"
The answer is simple—by following the Synergy Groups Strategy, acquisitions are made with deep insight into the business, ensuring that when the transition happens, the company is already optimized as an investment opportunity. This eliminates the need to fix and prepare a business after acquiring it, reducing risk and maximizing returns.
Rob’s philosophy is rooted in long-term strategic growth rather than short-term deals. By integrating before acquiring, Synergy Groups helps owners set up their businesses for a structured, high-value exit while ensuring the buyer is acquiring a business that is already positioned for success.